Four projects I propose to help XR mobilise in Australia – what do you think, what should be prioritised?
Project 1: Demystifying Arrest https://cloud.ausrebellion.earth/index.php/s/imqBnBKTcMGFqJB
Aims to increase the culture of people being willing to be arrested through providing information about the reality of this – that the costs are very very low. Link here
Project 2: Optimising our messaging https://cloud.ausrebellion.earth/index.php/s/ct5eGDyYRtw4tny
Increase our mobilisation efforts into different ‘markets’ namely see if those that are generally ‘pissed off with state of politics’ are ready to rebel with us. Whilst also honing our messaging through the use of statistical analysis using marketing tools
Project 3: Contacting people with specific skills in our database
Reach out to those in our database with skills in the dark arts – Marketing, Sales, and Project Management, and actively recruit them into our Mobilisation and Media teams. (In order to do this we need to have functioning teams/projects for them to join). There are very experienced people who come up in AN with these search terms, e.g.
“I’m a GM of a multinational business with strong branding and marketing background. I know how to organise campaigns, develop creative ideas into meaningful messages and get jobs done. I can help.” Victoria
“Extensive marketing and PR experience” NSW
“I work in marketing so would love to offer my experience in this area where possible.” SA
Project 4: Re-Vitalisation Sessions for old members
Where are all our old rebel buddies who’ve dropped off the radar? Why did they step-back, are they ready to come back? Do we need to put content together/host events to bring us back together and reinspire ourselves? One way to do this could be to share the mass mobilisation plan (waves 1,2,3) which seems to inspire people from what I’ve seen. As physical distancing relaxes across Australia it will be pivotal to bring people together in real life, in real communities.